He's not the most likely charity appeal front-man, but journalist and Hero Of Mine (he'd hate that) Charlie Brooker NEEDS YOU [pointy finger]!
Inspired by the story of "Alice's Bucket List" - which has taken the internet by storm in a heart-warming show of support for the 15 year old cancer sufferer - the misanthropic scribbler has seemingly had a change of heart when it comes to his views on our doomed and pathetic species. The video below was posted by Charlie on his Twitter feed earlier this afternoon and in it he urges young people (particularly young men) to sign up to become bone marrow donors with Anthony Nolan, a donor register that are urgently looking for men aged 18 - 30 in particular.
Charlie makes a bloody good case, too. He makes a far more successful appeal than I ever could. Take a look at this - then register: